Sports label Fila has launched a new viral campaign fronted by cult actors and brand ambassadors, Danny Dyer and Tamer Hassan.
The guys play two South London hitmen who are summoned for a job to see the big boss, who orders them to find two Italian culprits and beat them up accordingly.
The film ensues with both Danny and Tamer dishing out the punishment, revealing the final twist at the end of the film in the form of two distressed trainers.
The Worn Again ‘Centre Court’ trainer appears in the Summer 08 Fila collection as a pre-distressed style.
The viral is being hosted on YouTube and promoted though a 'Fila Vintage' page on Facebook.