Client: National Centre for Domestic Violence
This disturbing work from JWT aims to highlight the issue of Domestic Violence.
It features a woman in her kitchen who is struck on the head by a cupboard door which seems to open of its own accord.
It closes with the statement, "Cupboard doors get the blame for an estimated 325,000 injuries every year."
The National Centre for Domestic Violence specialises in helping victims of domestic violence obtain non-molestation and other orders (injunctions) from court to protect them from further abuse.