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ADVERTISING CAMPAIGNS

Spinvox 'Lovers'

Agency: Point Blank

Client: Spinvox

Brief: Create a brand campaign to launch Spinvox in North America and South Africa – a phone service that converts voice into text, blog, comments on social networks, email and memo.

 

Point Blank’s solution was to cement voice into solid text. Articulated through various powerful images that reflected the target markets, using the Spinvox oversized type created the irrersistable notion that when spontaneous spoken words are written, they become arresting and immensely powerful.

AJR
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