This is the current advert promoting the Pot Noodle Network’s latest in a series of user generated content challenges.
Every month PNN reporter, Keith Harding, asks YouTube viewers to make their own videos involving Pot Noodles.
So far he’s searched for the talent of the nation, got the nation moving to the Pot Noodle workout and got the populace eating Pot Noodle in public places.
This month’s challenge is for viewers to remake their favourite film scene featuring a Pot Noodle.
Finalists receive a case of product, but the film which gets the most views wins a Playstation 3. Nice.