Choose speciality channel:   Choose sector channel:     Search the site


Mazda2 website creative

Agency: Syzygy

Client: Mazda

Syzygy has created an online campaign for the launch of Mazda’s new supermini car, the Mazda2.  This is one of the most significant launches for Mazda over the last few years and represents their largest through the line media investment in 2007.

The full service interactive agency designed the website, the email marketing, video production and online advertising.

The campaign, targeting male 25-30 year olds, is tasked with driving hot leads, creating engagement, brand experience and interaction. It breaks this week in the UK for a six week push, also in the press and on TV, and then rolls out across Europe.

The site itself includes an area where consumers can download the soundtrack from the TV film, recording by British band, The Infadels, as well as featuring the ‘making of’ the TVC and competition.

The homepage of the website features a video (and links to the different TV ad); and links to six other videos centred around the campaign line 'It's Fit' and created to:

 - Admire the body
 - Check the interior
 - See the functionality
 - Discover performance
 - Notice the handling
 - Check the safety

The links also tag: “look stylish, enjoy more, think smart, drive greener, move assertively and feel protected.”

The website visitor is encouraged to click through to register, view specifications and prices of the new Mazda2, send details to a friend, get the brochure, and request a test drive.

viagra discounts coupons read viagra coupons printable
coupons for cialis printable open drug coupon card
after abortion abortion article abortions clinics
discounts and coupons health risks of abortion when is it too late to have an abortion
forest laboratories patient assistance what is the generic for bystolic generic bystolic
how much is the abortion pill abortion services
abortion clinics houston how to get an abortion how does the abortion pill work
cialis coupons and discounts open coupon
microlite pill when to start microlite spc microlite pill when to start
how much for an abortion define abortion
the cost of abortion abortions facts how do abortion pill work
duphaston tablete za odgodu menstruacije duphaston
abortion pill articles cost for an abortion abortion pill alternatives
lamisil para que sirve lamisil spray lamisil
abortion pill online side effects of abortion pill low cost abortion pill
facts on abortion how to do an abortion where to do abortion
will naltrexone show on a drug test naltrexone reviews alcoholism
opiate antagonist naltrexone revia for alcoholism




3073 showcases match your criteria