Agency: Silverstein & Partners
Ever feel like your life has become a constant stream of tweets, likes and pokes? Then you’ll identify with Mark, the protagonist in this US ad from Corona Light.
Mark is an office drone, addicted to a life lived out through the likes of Facebook and Twitter and (remembering this is an ad for beer) hooked on a boring, brand less beer. Enter Corona Light – which with one sip turns his social life into a whirl of parties, salsa and perhaps more bizarrely, ponies. Social media comes off the bad guy here!