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Kevin Spacey is the face of new American Airlines ad

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Client: American Airlines

Agency: McCann

Kevin Spacey stars in American Airlines' new ad, launched November 12. The ad targets the more premium flyer, and plays on Spacey's acting profession by proving that the company understands ‘what makes me, me, whoever I happen to be’.

The 60 second spot shows Spacey in three separate guises, demonstrating the broad captive audience demographic as well as highlighting the importance of individuality to the brand.

 

 

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