Agency: Wieden + Kennedy
As part of the launch of the new Nokia N8 smartphone, Wieden + Kennedy has created a TV campaign to celebrate the amazing things people do with Nokia technology.
From creating a hamster-powered phone charger that keeps their phone topped up, to turning their device into something that can help diagnose fatal diseases in remote areas.
The theme of the campaign is to showcase the point of view that “It’s not technology, it’s what you do with it”.
Every invention and project depicted in the TV ad is a genuine real life story and for those wanting to dig a little deeper, Wieden + Kennedy have created a suite of extra content to authenticate the incredible stories.