Choose speciality channel:   Choose sector channel:     Search the site

ADVERTISING CAMPAIGNS

Radox for Men ‘Designed for the Men of the World’ advert

Agency: WCRS

Client: Radox

Since time immemorial, women have had a multitude of lotions and potions for all their very particular beauty needs. Now, with the launch a new range from Radox, men have products designed for the rather less complicated way they shower too.
 
To launch this new range, Radox and WCRS have created the TV, print and online ‘designed or the men of the world’ campaign. Each ad demonstrates how Radox for Men is designed for how men really shower, wherever they may be in the world.

They do it by spoofing different advertising styles from India, Japan and the UAE, to show that Radox for Men is ‘designed for men of the world’.
 
For the Launch TV ad, we see the fictitious Bollywood mega star ‘Abhi Mumtaz’ (Stephen Raman-Hughes) extol the virtues of the range’s Shower Gel and Shampoo 2-in-1.
 
Despite being quite the preening, image-obsessed star, it rapidly becomes clear that he cares more about the bits of his body he can see than the ones he can’t with an extraordinary hairy back perfectly designed for the Shampoo and Shower Gel 2-in-1.
 
"Our aim for the advertising of Radox Mens was to bring to life the simple truths about the way men shower - for example using shower gel/ shampoo all over - as well as insights that will resonate with men - that men don't get much space in the bathroom,” said, Marketing Director at Radox, Marianne McGoldrick.

"The 'Designed for men of the world' campaign does this very well, but with a twist!"

AJR
prescription transfer coupon fyter.cn discount prescriptions coupons
order abortion pill online abortion pill misoprostol abortion
free prescription drug cards cialis coupons and discounts free cialis coupons
local abortion clinics link facts about abortions
abortion research paper abortion quotes abortion doctors
doxycycline for dogs uk doxycycline for dogs uk doxycycline for dogs uk
lisinopril side effects and warnings lisinopril side effects and warnings lisinopril side effects and warnings
nexium 20 open nexium 20
renova blog.pelagicfm.com renovation vejle
prescriptions coupons cialis savings and coupons online cialis coupons
pro-choice abortion facts read pill for abortion
should abortion pill be legal partial birth abortion free abortions
amoxicillin dermani haqqinda amoxicillin 500 mg amoxicillin 1000 mg
lamisil para que sirve avonotakaronetwork.co.nz lamisil
amoxicillin 500 mg aldwych-international.com amoxicilline
abortion ethics dotnetconsulting.eu abortion clinic locations
side effects of vivitrol shot tymejczyk.com vivitrol side effects


FILTER CREATIVE SHOWCASE

 







APPLY FILTER


3073 showcases match your criteria