This ad was nominated for an ANNAs Award
“Fancy typography is usually an unreadable annoyance. In this ad it flows with good purpose.
Jars of pasta sauce can kill, you know. And I love the tentative suggestion at the end - “Perhaps try making your own?”.”
Leon Jaume, Executive Creative Director, WCRS
Advertiser: Food Standards Agency
Ad Name: Pasta Sauce – Is Your Sauce Full Of It?
Creative Agency: MWO
Credits: Jo Webb, Martyn Smith & Dan Edwards
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