Agency: Hooper Galton
Hooper Galton is behind a new TV-led campaign for take-away service Just-Eat.co.uk – its first in the UK.
The ads feature two animated characters – ‘Belly’ and ‘Brain’ – and will use the voice of Bernard Cribbins, narrator of The Wombles, as voiceover artist.
Just-Eat is an online portal that enables users to select from an array of local takeaway restaurants from which they can then order and pay online.
The campaign, which targets busy people in their 20s, centres around the animated characters, ‘Belly’, representing a hungry stomach, and ‘Brain’ a brain.
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