Choose speciality channel:   Choose sector channel:     Search the site


Peugeot 'My Peugeot' website

Agency: Underwired

Client: Peugeot

Peugeot has launched a new website for its customers through digital and eCRM specialist Underwired. The site, 'My Peugeot', has been designed to give customers information about their car's history and future requirements, providing space for service reminders, dealership information, offers and promotions, news feeds and product news.

The site is being rolled out initially across Peugeot's five main European markets - UK, France, Spain, Italy and Germany.

Underwired, which specialises in digital relationship marketing and eCRM projects, designed the new site using an AJAX-based interface. Customers have to register their VIN number and can then select modules that interest them, as well as colour schemes and self-selected RSS feeds.

Content tailored to each individual's specific needs is provided through a centralised content management system by Peugeot's in-house team.

Peugeot's Internet Manager, Marketing, Andy Goodall, who oversaw the project, commented, "The aim of ‘My Peugeot’ is to make life easier for our customers by providing direct access to our full range of services in one central space. ‘My Peugeot’ will allow us to communicate more efficiently with our customers and deliver relevant, timely communications whilst adding real value through other methods including special offers and promotions."

Felix Velarde, Managing Director at Underwired, said, "A project like this combines all the common sense requirements of great customer relations, with a platform for learning about customer preferences and optimising the timing and relevance of the communications they choose to receive. As a CRM tool ‘My Peugeot’ will be invaluable, and will inevitably increase engagement and retention, as well as providing the opportunity to talk to existing owners about some of Peugeot's fantastic new products like the forthcoming RCZ."

Peugeot owners can register to use ‘My Peugeot’ at

free prescription drug discount card free viagra coupon
viagra coupons online open discount prescription drug cards
how much is the abortion pill read where can i get an abortion pill
late abortion abortion pill procedure when is it too late to have an abortion
prescription coupon card open prescription savings card
forest laboratories patient assistance bystolic coupon card generic bystolic
www bystolic com coupon does bystolic have a generic
prescription discount coupons coupons for drugs
prescription card discount link cialis coupons from manufacturer
lisinopril side effects and warnings lisinopril side effects and warnings lisinopril side effects and warnings
generic cialis dosage best ed drug for diabetics new diabetes treatment
kamagra 100 kamagra jelly
printable coupons for cialis cialis discount coupons online cialis coupons 2015
cialis manufacturer coupon 2016 free cialis coupon 2016 cialis coupon card
priligy hinta priligy 60 mg
duphaston 10 mg duphaston iskustva duphaston iskustva
flagyl jarabe flagyl v flagyl vademecum
abortion pregnant abortion side effects elective abortion
neltrexone click what happens if you take naltrexone and opiates
low dose naltrexone contraindications naltrexone injection cost
naltrexone 4.5 mg buy naltrexone headache low dose medicine
phenazopyridin erfarenhet phenazopyridin dosering




3073 showcases match your criteria