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Vodafone ‘One Day’ advert

Agency: Exit Films

Client: Vodafone

What if your dreams came true and anything could happen in just one day? That’s the premise behind this new advert for Vodafone.

One man turns his bed into a car. A bus driver goes to work in a dress. A man of the cloth hands out condoms to his faithful congregation. Dogs are chased by cats, who are in turn chased by mice. And school bullies get their comeuppance.

The strapline reads, “What are you waiting for?”

In Ireland, there’s a saying, “You’re a long time dead.” It means much the same as Carpe Diem. ‘Live for the day’ etc.

Anyway, we’re that inspired we’re closing up the office and are skiving off to the park.  Just don’t tell the boss!

AJR
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