Agency: Fred & Farid Paris
Hyenas shouldn’t just be known for their laughing. They’re also rather bitchy, soft drink brand Orangina would have us believe.
Last year (2008), the brand caused a global outcry with an ad that saw animated animals acting in what some claimed to be a rather provocative manner.
Not wanting to stray too far from controversy, the new work features a hyena and her girlfriends sitting outside a café.
They fall apart laughing hysterically after a rather unfortunate female passing pedestrian loses the heel of her shoe and trips.
"Wickedly Light” maybe, as the strapline claims. Wickedly funny, most definitely.