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ADVERTISING CAMPAIGNS

Guinness 'Fridge Magnet'

Agency: IBBDO

Client: Diageo

Shot in Buenos Aires, the latest Guinness advert show just how attractive a pint of the black stuff is.

Playing on the standard definition of a fridge magnet a lorry load of Guinness acts as a giant magnet for fridges in local homes.

The commercial was first broadcast in Ireland before its international rollout.

What do you think of this campaign? Write your review below and could you win a bottle of Champaign in our ‘Review of the Month’ competition.

AJR
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