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MARKETING CASE STUDIES

CASE STUDY OF THE WEEK

Bahamas 16 Island Wedding Invite uses social media to win top marketing award Bahamas 16 Island Wedding Invite uses social media to win top marketing award
Background The key strategic goal for attracting UK travellers to the Islands of the Bahamas was to increase the profile for all 16 islands by communicating their range and diversity, while delivering a marketing strat...


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LATEST CASE STUDIES

Bahamas 16 Island Wedding Invite uses social media to win top marketing award Bahamas 16 Island Wedding Invite uses social media to win top marketing award
Increasing tourism to the Islands


Coca-Cola Brings Paul McCartney concert to fans all over MexicoCoca-Cola Brings Paul McCartney concert to fans all over Mexico
With the help of Thismoment


Swimshop regains control over abandoned basketsSwimshop regains control over abandoned baskets
Generating thousands of sales


BassBuds increase social media buzz and conversions internationally BassBuds increase social media buzz and conversions internationally
Increasing sales by up to 10%


Canon achieves click through rate of 1.79% using Adsmobi platformsCanon achieves click through rate of 1.79% using Adsmobi platforms
With the use of competitions and microsites


Turkish Airlines engage Londoners with QR codesTurkish Airlines engage Londoners with QR codes
Holding on to 'the best airline in Europe' title


Littlewoods optimises its mobile offering Littlewoods optimises its mobile offering
How improving the user journey saw a 55% increase in uplift


Blackjack brings the Acer brand to life at London 2012Blackjack brings the Acer brand to life at London 2012
By implementing a unique and immersive experiential concept


Tourism in Thailand boosted by FacebookTourism in Thailand boosted by Facebook
Dramatically increasing engagement


4Music engages audiences and increases value to its advertisers 4Music engages audiences and increases value to its advertisers
Through its Christmas video campaign


Happli draws in competitive audiences through new affiliatesHappli draws in competitive audiences through new affiliates
Achieving impressive results


Fisherman's Friend achieves results through TV and Facebook campaignFisherman's Friend achieves results through TV and Facebook campaign
In a TV spot and digital drive tie-up



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