Classical musical string quartet, Bond, have been commissioned by Peugeot to write and record a new arrangement of Vivaldi’s ‘Four Seasons’ to mark the launch of its brand new 308 Coupé Cabriolet.
The car manufacturer is calling the project an ‘innovative move’, claiming to be the first car manufacturer to record and release a mini-album exclusively for free download. The recording is available exclusively through Peugeot’s website
British-based Bond (Eos Chater, violin; Elspeth Hanson, violin; Gay-Yee Westerhoff, cello, and Tania Davis, viola) will be staging a string of free live performances as they accompany the Peugeot 308 CC road-show throughout the country.
Dates include Glasgow, Birmingham and Newcastle and are free of charge to the public.
Bond’s, Tania, said: “We were so happy to be invited by Peugeot to record our take on the Four Seasons. This is our own celebration of one of the greatest and most exciting pieces of music and which all string players adore performing.”
Peugeot is hoping the launch of the 308 CC with its low sporty profile will appeal to style enthusiasts and will add “something new and exciting” to its existing portfolio.
The girls also star in the accompanying TV ad for the car, created by Euro RSCG.
Check it out by clicking the link below.
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