Mars' apology
 


Mars' apology Expand / Collapse
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Posted 21/05/2007 10:57:42
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Last Login: 19/02/2008 18:05:45
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Did anyone see the Mars apology in the Metro this morning? It was from the MD of Mars and bascially said that they were wrong in making their products not suitable for vegetarians, and are seeking ways to put this right. As a vegetarian myself, i was outraged! But a better apology would be to make a Mars free day when they get the new bars sorted- then i'd really believe they are sorry!
Post #648
Posted 21/05/2007 11:31:37
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They have put it out in all national press. Good crisis management or too little too late? Is the brand too damaged already?
Post #655
Posted 22/05/2007 10:50:25
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Well, what else could they do? They have made a huge error and need to put things right with those veggies! I personally dont care what does into a Mars bar,as long as they taste good...
Post #658
Posted 24/05/2007 10:28:28
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People will forget in a second. And anyway, they have apologised and are putting it right. What more can they do?
Post #665
Posted 01/06/2007 17:20:45
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I dont think a high majorty or the consumers of 'Mars' are veggie. I dont think it will have had any adverse affect on the brand. They have said sorry and explained their reasons enough.
Post #690
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