﻿<?xml version='1.0' encoding='UTF-8'?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/"><channel><title>UTalk Marketing Forums / UTalk Marketing Forums / Help &amp; Advice / MEDIA  / What’s the downside for missing out terrestrial? / Latest Posts</title><generator>InstantForum.NET v4.1.4</generator><description>UTalk Marketing Forums</description><link>http://www.utalkmarketing.com/forum/</link><webMaster>forums@utalkmarketing.com</webMaster><lastBuildDate>Sun, 12 Oct 2008 18:21:27 GMT</lastBuildDate><ttl>20</ttl><item><title>RE: What’s the downside for missing out terrestrial?</title><link>http://www.utalkmarketing.com/forum/Topic1057-11-1.aspx</link><description>It really depends on the brand and marketplace you are in - I would really need more details.  As a general downside though - it would certainly damage the network coverage of the campaign (but could have a very targeted station mix....it depends what your communication objectives are.)  If you would like get in touch, we could advise further (&lt;A href="mailto:Ros@slikmedia.co.uk"&gt;Ros@slikmedia.co.uk&lt;/A&gt;).</description><pubDate>Wed, 18 Jun 2008 13:11:52 GMT</pubDate><dc:creator>Ros M</dc:creator></item><item><title>What’s the downside for missing out terrestrial?</title><link>http://www.utalkmarketing.com/forum/Topic1057-11-1.aspx</link><description>There’s a huge price advantage to working on satellite channels only - What’s the downside for missing out terrestrial?</description><pubDate>Fri, 02 May 2008 09:51:42 GMT</pubDate><dc:creator>ChRiS</dc:creator></item></channel></rss>