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Junior Member
 
Group: Forum Members
Last Login: 15/09/2008 14:36:03
Posts: 14,
Visits: 55
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| will subway suffer in its campaign the fact that it is all a rip-off of the burger king's idea of "having it your way" from some years ago??? in the former, onions and tomatoes pursued customers that refused to have such ingredients in their meal when they got off the store. eventually they were rescued by the king, part of the identity for the company. witty and funny in subway's running from now on, well, pretty much the same , but having lost part of the allure of the getaway. also, the customer and the staff seem to be flirting when in the store. it is bloody cheesy
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Junior Member
Group: Forum Members
Last Login: 19/02/2008 18:05:45
Posts: 16,
Visits: 169
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| I agree, it is not the best ad and not very original. However, of you look at all advertising it is generally rip off's of what has gone before. Take car advertising for example - it follows the same pattern with the same concepts and until someone does something different (like the Picasso ad). Then everyone else follows. Thats just the way of advertising - a regurgitated version of what's gone before.
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