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Forum Member
 
Group: Forum Members
Last Login: 22/11/2007 10:12:21
Posts: 30,
Visits: 119
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| This is similar to what others have been talking about in a different forum but this is something a bit different. I read a report in Business Week that a study was done into online marketing to kids. It found that junk food is advertised everywhere kids go online- from virtual worlds to social networks. So was banning fast food tv ads to kids a waste of time? It appears that if advertisers cant reach kids through the tv, they will simply find new ways. Does ALL fast food advertising to kids need to be banned? If so, how on earth would this be achieved?
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Forum Newbie
Group: Forum Members
Last Login: 21/05/2007 17:24:38
Posts: 5,
Visits: 3
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| Yes, there does need to be more restrictions on advertising to kids online. In fact, the Federal Trade Commission has begun to find ways to regulate digital junk food advertising to kids. It is difficult, however, to track where children have been online as a lot of them are logged in under their parents name. I cant help but wonder, have we gone a bit mad? Is it really the fault of advertising that children are getting too fat?
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Forum Member
Group: Forum Members
Last Login: 25/10/2007 10:19:42
Posts: 34,
Visits: 133
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Forum Member
Group: Forum Members
Last Login: 21/01/2008 16:08:05
Posts: 26,
Visits: 63
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| Yes, there does need to be more regulation, but how is this going to be done?
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Forum Newbie
Group: Forum Members
Last Login: 01/06/2007 16:50:43
Posts: 5,
Visits: 3
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| There needs to be a set of guidelines that everyone must follow when advertising online, that way we all know what we are allowed to do, and not to do!
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Forum Member
Group: Forum Members
Last Login: 29/05/2008 14:25:28
Posts: 40,
Visits: 439
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| There is a huge problem here. The problem is how would you be able to restrict the UK from this advertising. The Internet is a global network. America banned online gambling, but im not sure the same strategy of how they banned it would work with junk food advertising. At the end of the day people buy the product because they want it. Would you put 'junk food' advertising with the likes of cigarette advertising? There are many solutions but i think regulating the junk food advertisements on the Internet is too far beyond us in this moment of time.
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