Digital Display Training - Skills Accelerator - 1 Day Training
Digital Display accounted for over 21% of digital spend last year. This session will build your knowledge of online display advertising and help you make the most of the rapidly changing creative and technology opportunities.
This explosive growth has been driven by the proliferation of new formats which have helped to make digital display one of the core mediums for consumer engagement. New formats of digital display continue to spring-up and it is vital that marketers begin to think beyond the traditional banners and mpu formats to achieve the maximum consumer engagement and ensure the best ROI. With video display already beginning to make an appearance and the new options offered by social media (widgets etc) the future of digital display promises to continue offering marketers the greatest choice of any advertising medium. This session will help you make the most of those choices!
