Digital Email Marketing Training | Internet Marketing Training

Digital CRM Training - Skills Accelerator - 1 Day Training

Successful CRM deepens your brands relationship with your users. It engages with them and draws them back to your site more often thus increasing loyalty. Users come back more frequently and over a long period of time. These effects make CRM one of the most valuable tools open to marketers.

This session will equip you with sophisticated techniques that will help drive traffic to your site via email. Learn how you can monetise this traffic through advertisements and revenue share deals. You will leave with a detailed CRM strategy meaning you can start to implement what you have learned the minute you get back to the office. It is far harder to win new business than it is to hold onto your current customer base. In this current economic climate customer loyalty is pivotal, can you afford to not have a winning CRM strategy?

Summary of key outcomes:

The principles of the CRM model – knowing your customer and what makes them tick
Tips on email creativity that will help your brand get noticed and ultimately help you acquire new customers
The growth of online audiences and what this means for the profile of your consumers
How to use email as tool for communicating with consumers and as a means of managing the relationship between them and your brand
Gain a full set of skills, knowledge and ideas to effectively instigate and manage successful email marketing and CRM campaigns
The pitfalls of online CRM and email marketing – what they are and how to avoid them

>> Delivered by: Highly experienced CRM expert with years of experience in email marketing

Who should attend? This session is for anyone that has a little bit of knowledge but wants to know more and is relevant to marketers, editorial staff, designers and developers.

Next start date: Thursday 29 October

We run this course on different dates throughout the year. Contact us for future dates or for more information.

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