Choose speciality channel:   Choose sector channel:     Search the site

News

 

Stella Artois launches augmented reality Christmas eCard

Stella Artois launches augmented reality Christmas eCard

Stella Artois is launching a pioneering digital campaign building on its heritage as a premium beer originally crafted for Christmas.

Stella Artois is launching a cutting edge 3D ‘augmented reality’ Christmas eCard as part of a digital campaign to build on its heritage as “a premium beer originally crafted for Christmas.”

The eCard can be sent from stellartois.com and can be personalised with a message from the sender to the recipient.

Augmented reality is a pioneering new technology that allows images to spring to life in 3D from a seemingly blank surface when viewed through a web camera. The eCard will reveals interactive seasonal imagery, providing recipients with a truly engaging experience.

In celebration of every eCard sent, Stella Artois will secure the future of a rainforest tree located in the threatened Atlantic Rainforest, with the goal of saving one million trees before Christmas Day, representing one million eCards sent.

The ‘Send a Card, Save a Tree’ campaign builds on the brand’s commitment to taking small steps to protect the environment, in this case helping to save threatened Atlantic Rainforest trees, one of the most endangered habitats in the world. “

This is a fun and engaging way for consumers to experience our brand, while doing something positive for the environment,” said Marketing Director InBev UK, Andreas Hilger.

The Send a Card, Save a Tree campaign will be supported with TV, digital and out-of-home advertising throughout December, as well as special Christmas packaging in-store.

Progress of the campaign will be tracked via a sustainably sourced Christmas tree which will light up in stages for each 100,000 trees saved until the goal of one million eCards sent, and one million trees saved is achieved.

The tree is located in the “Winter Wonderland” in London’s Hyde Park, and can be viewed remotely by consumers around the globe via webcam at stellaartois.com .

AJR
coupon for free viagra site prescriptions coupons
coupons viagra prescription discount coupon coupons for prescription medications
coupons for cialis printable open drug coupon card
discount prescriptions coupons blog.idilbaby.com printable coupons for cialis
abortion photos web-dev.dk abortion at 5 weeks
bystolic generic bystolic discount card generic for bystolic
when is the latest you can have an abortion geekics.com how much is an abortion pill
progesterone levels 26 7 wks http://progesteroneand.net/levels/26/7-wks progesterone levels 26 7 wks
new prescription coupons lilly coupons for cialis coupons prescriptions
linzess patient assistance linzess patient assistance
gabapentin with liver disease gabapentin with liver disease gabapentin with liver disease
generic cialis dosage best ed drug for diabetics new diabetes treatment
prescriptions coupons link online cialis coupons
voltaren gel voltaren rapid voltaren rapid
duphaston tablete za odgodu menstruacije duphaston tablete kako se piju duphaston
free cialis coupons activeslo.com cialis coupons from lilly
viagra recenze viagra wiki viagra prodej
cialis manufacturer coupon 2016 free cialis coupon 2016 cialis coupon card
information on abortion pill cost of abortion pill types of abortion pill
cheap abortion pill clinics abortion pill articles anti abortion pill
duphaston 10 mg duphaston forum duphaston iskustva
should abortion pill be legal partial birth abortion free abortions
printable coupons for cialis cialis discount coupons cialis coupons 2015
buy abortion pill facts on abortion pill reasons for abortion pill
abortion at 15 weeks abortion clinic dc abortion rules
naltrexone abuse ldn for depression naltrexone how long does it take to work
half life naltrexone what is naltrexone used to treat naltrexone dosage forms
naltrexone uk floridafriendlyplants.com what is naltrexone hydrochloride used for
will naltrexone show on a drug test avonotakaronetwork.co.nz naltrexone reviews alcoholism
naltrexone 4.5 mg buy williamgonzalez.me low dose medicine

Check out 12ahead, our brand new platform covering the latest in cutting-edge digital marketing and creative technology from around the globe.

12ahead identifies emerging trends and helps you to understand how they can apply to modern-day companies.

We believe 12ahead can put you and your business 12 months ahead of the competition. Sign up for a free trial today.