EMI Music UKhas become the first major music company to agree a UK contract with HiFi Entertainment, publishers of psp playlist. The agreement allows customers of the psp-playlist.com site to download EMI UK's music videos to their PSP® (PlayStation®Portable) players. All music videos from EMI’s extensive back catalogue will be available to download.
In 2005 the PSP became the fastest selling hand-held games console, selling 185k in its first day of availability in the UK. To date 20 million consoles have been sold globally, with 1.5 million sales registered in the UK.
Graeme Rogan, Commercial Manager of Digital Media at EMI Music UK comments, "PSP owners are substantial in number and content hungry. This deal will give consumers of the PSP format access to videos from EMI Music UK's rich back catalogue, generating incremental sales for our artists. We are looking forward to working with psp-playlist.com to give our artists maximum exposure via the untapped PSP platform."
Bela Molnar, Managing Director of HiFi Entertainment comments, “EMI Music UK’s digital department is the most innovative amongst the major labels, hence their quick response to the ever changing digital market. The quick downturn of the UMD market has left many of the big believers of the format disappointed, including us. We knew that the PSP market is huge, but it needed a different platform to provide content to the users. We believe that psp-playlist.com will provide the new way of communication with the PSP users.”
About EMI Music UK
EMI Music is the world’s largest independent music company, and part of London Stock Exchange-listed EMI Group plc. EMI Music UK's labels include Angel Music, EMI Records, Parlophone and Virgin Records together with a catalogue division and numerous imprints and associated labels such as EMI Classics, Innocent, Blue Note jazz label, Heavenly Records, Relentless and dance label Positiva.
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