Choose speciality channel:   Choose sector channel:     Search the site

Press Release

 

New Zealand Lamb appoint Gyro

New Zealand Lamb appoint Gyro

Gyro International has won Meat and Wool New Zealand, who has appointed the marketing agency to manage an above-the-line advertising campaign for renowned brand, New Zealand Lamb.

The campaign will cover print, online and radio advertising and includes a supporting website created by the digital division of Gyro International.

New Zealand Lamb had recently begun to focus its brand identity on lifestyles and the versatility of the product. However, Gyro International recognised that provenance is a key differentiator for products such as lamb, and any campaign should leverage the qualities New Zealand and its food industry. Subsequently Gyro International was appointed on the strength of its creative strategy and innovative media plan.

The primary target audiences are certain demographics of the female market. However Gyro International will also aim to embrace a growing number of young professionals who are becoming increasingly interested in cuisine.

Speaking about the appointment, Matt Kitcherside, General Manager of Gyro International, London said: “New Zealand Lamb is a global household brand with a fantastic reputation. We’re looking forward to a long, successful relationship with Meat and Wool New Zealand and helping them cement New Zealand Lamb’s strong position in the UK market.”

John Mabb, UK Market Manager at New Zealand Lamb added: “The New Zealand Lamb brand has been well recognised in the UK for decades now, and our aim in appointing Gyro is to select a creative partner who can maintain and develop its popularity among our traditional, and newer audiences”.

AJR
free prescription drug discount card buyerauctionmanager.com free viagra coupon
national abortion federation areta.se how much for an abortion
abortion research paper open abortion doctors
late abortion ronnebybloggen.se when is it too late to have an abortion
bystolic generic generic for bystolic
when is the latest you can have an abortion geekics.com how much is an abortion pill
prescription discount coupons outbackuav.com coupons for drugs
is there a generic for bystolic bystolic coupon
discount coupon for cialis totspub.com coupons for prescriptions
does an abortion hurt first trimester abortion why should abortion be illegal
generic cialis dosage site new diabetes treatment
renova blog.pelagicfm.com renovation vejle
pletal 50 pletal 50 mg pletal y anestesia
pro-choice abortion facts read pill for abortion
coupons for cialis printable cialis coupon 2015 cialis.com coupon
manufacturer coupons for prescription drugs lilly cialis coupons coupons for cialis 2016
duphaston tablete za odgodu menstruacije truonggiang.net duphaston
price of abortion pill what is abortion pill buy abortion pill
vermox tablete doziranje vermox suspenzija vermox sirup cijena
vermox mipnet.dk vermox
information on abortion pill supermaxsat.com types of abortion pill
free cialis coupon 2016 free cialis coupon 2016 cialis online coupon
abortion pregnant abortion timeline elective abortion
facts on abortion how to do an abortion where to do abortion
difference between naltrexone and naloxone does naltrexone show up on a drug test naltrexone withdrawal
naltrexine saveapanda.com naltrexone prescribing information

Check out 12ahead, our brand new platform covering the latest in cutting-edge digital marketing and creative technology from around the globe.

12ahead identifies emerging trends and helps you to understand how they can apply to modern-day companies.

We believe 12ahead can put you and your business 12 months ahead of the competition. Sign up for a free trial today.