Swinton is one of the UK’s largest insurance brokers, with a leading presence on the High Street in the shape of some 440 branches nationwide.
The company sells many different types of insurance, including home, car, pet, travel and commercial insurance. Later this year, it will launch an online insurance offering.
Up until February 2005, Swinton was using an address management system from a well-known supplier.
The system performed adequately in the company’ branch network and contact centre but around this time, Swinton was starting to make plans to relaunch its online offering. It began assessing the capabilities of its current solution for use online.
Swinton found that its incumbent supplier was not able to provide a solution that would work online in a cost-effective way, and so turned to QAS.
The result presented Swinton Insurance with the opportunity to generate £2 million a year of new business income.
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