Zong, the leading open mobile platform provider, today announces the launch of Spaces, the first service allowing anyone to create a mobile website, including the necessary handset rendering for free. With minimal technical knowledge, users can create mobile sites from existing web content such as RSS feeds.
Spaces has been developed to help media companies and other publishers create their own mobile sites, rendering and transcoding all the content for thousands of mass-market handsets. In addition to this, the platform will soon include integrated WAP billing functionality, allowing companies to monetise services through their mobile websites.
This innovation from Zong, which is a platform of mobile media company Echovox, will give content owners a low barrier-to-entry route into the mobile web era. It will create new revenue-generating opportunities such as premium content, voting and tailoring of users’ web presence. Mobile micro-payments are growing as a new revenue stream for web content owners.
Spaces will be available through Zong’s website at www.zong.com and offers an intuitive visual interface with which users can not only create a mobile site, but also combine and integrate dynamic content in the form of XML or RSS feeds.
David Marcus, CEO of Echovox, comments: “Launching a mobile website can be a much more complex process than launching a traditional website, where there are only a couple of browsers.
"Companies looking to launch a mobile site have had to contend with issues with the different form factors, screen sizes, capabilities and uncertain and varying mobile bandwidth. Zong brings, for the first time, a one size fits all concept to the mobile web by circumventing the traditional complexity of the mobile sector.”
Zong Spaces is available globally and offers transactional capabilities in Europe.
Check out 12ahead, our brand new platform
covering the latest in cutting-edge digital marketing and creative technology from around the globe.
12ahead identifies emerging trends and helps
you to understand how they can apply to modern-day companies.
We believe 12ahead can put you and your
business 12 months ahead of the competition. Sign up for a free trial today.