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Put a bit of creative genius in Manchester

Put a bit of creative genius in Manchester

Some of Manchester’s finest creative minds are joining forces at this year’s Business North West event in order to provide an insight on how using creative services can drastically improve your business results. 

During the event, a hand-picked selection of ‘Creative Geniuses’ will be on hand at Stand 199, where businesses will be able to book in for a free, informal chat on a range of creative services; from branding, advertising and PR, through to exhibition design, web design, search engine optimization and e-commerce.

Each participating Creative Genius has been selected through their extensive track record of delivering results to businesses, and between them they have an equally impressive roster of satisfied customers including Royal Mail, Adidas, Astra Zeneca, and United Utilities.

A total of twelve Creative Geniuses will be available to offer advice and insight on how a little creativity can make a big difference to the way you do business, and will be on hand to answer everything you wanted to know about creativity but were afraid to ask. No matter how big or small your business, or how grand your plans, this is a great opportunity to pick the brains of industry experts.

The stand has been co-ordinated by Manchester’s Creative Industries Development Agency (CIDS), a not-for-profit support organisation for the sector and will be flying the flag for design and creative services throughout this year’s Business North West. In addition to the Creative Genius Zone, they have secured Orange’s Director of Design, Clive Grinyer to deliver a keynote speech on how SMEs can use design to differentiate their products and services.

IDS will also present a special business master-class, titled "Creativity and the bottom line" in which creative agencies will discuss high-profile creative campaigns with their clients, and what impact they have had on profits. Both the Clive Grinyer keynote and the master-class will take place on November 21st.

To book in for your free session with a Creative Genius Bar, either pre-book by emailing your topic of interest to, or simply turn up to Stand 199 during your visit to Business North West and we’ll book you an appointment.

Notes to editors:

Creative Industries Development Service (CIDS)

The Creative Industries Development Service (CIDS) works to help new and established creative businesses in Greater Manchester, whilst also taking a strategic overview of the sector – developing new projects in response to industry needs.

CIDS publish CREATIVE Times (a quarterly trade journal with a readership in excess of 18,000) and the Manchester Creative Annual (an annual review and creative business directory). CIDS also run a number of events and business workshops, including The Loop, The Loop Academy, Focal Point and Creative Focus.

CIDS is a non-profit making limited company funded by the European Regional Development Fund, the Northwest Development Agency, Manchester City Council and other regional partners.


Business North West

Business North West, incorporating the BEX conference, is the region’s biggest and boldest business-to-business exhibition, attracting thousands of decision makers, managers and directors to Manchester every year.

As well as showcasing the region’s leading companies servicing the business-to-business market, visitors have the opportunity to hear presentations by the UK’s leading business figures, attend workshops and take part in networking sessions.

Business North West is run by Nationwide Exhibitions, which has been holding consumer and trade shows throughout the UK since 1983. Business North West works in partnership with Greater Manchester Chamber of Commerce, with support from Manchester Solutions, Institute of Directors, Business Link and Manchester City Council, with Manchester Evening News on board as media partner.

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