Choose speciality channel:   Choose sector channel:     Search the site

Press Release


Under Armour gears up for Performance Marketing launch

Under Armour gears up for Performance Marketing launch

Under Armour, the originator of performance sports apparel, launched an exclusive affiliate programme in the UK with leading performance marketing network, Affiliate Window.

Under Armour is renowned for its branded performance attire, footwear, and accessories and sells products worldwide worn by athletes at all levels, from youth to professional, on playing fields around the globe.

The brand is committed to driving international growth and expansion in key global markets including Europe, Asia, and the Americas. To support this plan, Under Armour’s digital strategy includes expanding ecommerce activities in the UK and growing a successful performance marketing channel worldwide.

The affiliate programme launch coincides with the brand’s current campaign, New Battles. New Armour. which highlights the performance advantages of Under Armour products. Beyond footwear and apparel, Under Armour offers a variety of accessories, including performance gloves, bags, headgear, socks, eyewear, and mouth guards, making product promotion through affiliates a highly lucrative endeavour.

Working closely with Affiliate Window’s dedicated Publisher Services team, Under Armour will aim to enlist relevant content publishers to join the programme with a focus on key categories including men’s and women’s sports ranging from American football, running, golf, rugby, basketball, studio fitness, and training.

Amy Ely, Ecommerce Acquisition Manager explains “We are thrilled to work with the UK’s leading performance marketing network and to welcome a whole new audience of affiliate partners. Affiliate Window’s global expertise and award-winning reputation will play an important role as our online business continues to expand internationally, and we look forward to building great relationships with both the network and our affiliate partners.”

Anjulie Truong, Client Services Manager at Affiliate Window says “We are delighted that Under Armour has taken the significant decision to launch their programme in the UK exclusively with Affiliate Window. As a network we are proud of our historic strength within the retail space and are excited to bring our experience from other sports and athletics brands to enhance Under Armour’s affiliate offering.

"The Under Armour brand is well known and respected globally for their dedication to provide quality sports clothing. We plan to partner best in market affiliates to resonate the same success in the UK for the brand.”

Under Armour sponsors a range of athletes including Michael Dawson, Bobby Zamora, Michael Phelps, Lindsay Vonn, Georges St-Pierre, and Tom Brady.

Next season will see Under Armour outfit Tottenham Hotspur to coincide with becoming the official kit supplier for teams including Aris FC Thessoloniki, Maccabi Tel-Aviv, and Deportivo Toluca.

prescription transfer coupon discount prescriptions coupons
can i take antabuse and naltrexone can i take antabuse and naltrexone can i take antabuse and naltrexone
national abortion federation how much for an abortion
cialis coupons from lilly link free printable cialis coupons
drug coupon prescription coupons
what is the generic name for bystolic bystolic coupon card bystolic coupons
bystolic coupon 2014 generic bystolic alternative
discount grocery coupons how many weeks can you get an abortion abortion clinics in richmond va
free prescription drug cards canada drug pharmacy coupon free prescription discount cards
coupons prescriptions site prescription savings card
cialis price store generic cialis source
renova renovation vejle

Check out 12ahead, our brand new platform covering the latest in cutting-edge digital marketing and creative technology from around the globe.

12ahead identifies emerging trends and helps you to understand how they can apply to modern-day companies.

We believe 12ahead can put you and your business 12 months ahead of the competition. Sign up for a free trial today.