Choose speciality channel:   Choose sector channel:     Search the site

Press Release


Mobile Interactive Group announces global partnership with Skype

Mobile Interactive Group announces global partnership with Skype

Mobile Interactive Group (MIG) has today announced a partnership with Skype.

The partnership will see MIG run the new Skype global mobile website which launched in May this year utilising MIG’s mobile platform, mVoy Publish.

As Skype on mobile becomes an increasingly important part of Skype’s portfolio, the new mobile site will be an important tool for Skype’s mobile customers:

- Delivering a compelling mass market mobile web experience to Skype’s global customer base that detects the users device to ensure the correct site is served

- Providing a seamless path for customers to download the Skype application for their mobile, enabling access to content, product information and support if required

- Supporting Skype’s global customer base in local languages

- Providing an integrated, easy to use, rich mobile web user experience to Skype’s 170M connected users worldwide.

Initially the partnership will see MIG develop a full service mobile internet site that will detect the user’s handset and territory and provide them with a tailored user experience with relevant downloads, product information and support services. Users will be able to access similar and relevant content to that available on

Linda Summers, director of product marketing for Skype said “For many Skype users, their first experience of Skype will be on their mobile phone, so it was important that we give them a mobile browsing experience that helps them make the download process smooth and easy, and ultimately enhances their overall Skype experience. We choose to partner with MIG because of their experience in working with leading brands on delivering high impact mobile experiences.”

Matt Cockett, commercial director, Mobile Interactive Group (MIG) commented “We understand Skype’s objectives, to grow their mobile base significantly over the next few years and their need to capitalise on the number of consumers wishing to access Skype via their mobile device. As those customers come in it is up to us to ensure they get the best user experience and convert into a new or become a more loyal existing user. In conjunction with MIG’s platform technology, we will be drawing on our vast knowledge in mobile centric user experience (UX) and design to deliver the ultimate mobile experience to Skype’s global customer base.”

Skype is one of the fastest adopted technologies in history, saving time and money in connecting business colleagues, friends and families. Skype is continually partnering with mobile carriers and the world’s leading handset manufacturers around the world to broaden their offering.

drug prescription card free printable viagra coupons viagra coupons online
viagra coupons online open discount prescription drug cards
coupon for free viagra site prescriptions coupons
cialis free sample coupons link pet prescription discount card
abortion arguments open online coupons free
progesterone levels 26 7 wks progesterone levels 26 7 wks
abortion clinics in birmingham how to get an abortion pill
linzess patient assistance bystolic free trial coupon linzess patient assistance
prescription savings card link cialis discounts coupons
buscopan contre indication buscopan grossesse
tadalafilt tadalafil tadalafilo

Check out 12ahead, our brand new platform covering the latest in cutting-edge digital marketing and creative technology from around the globe.

12ahead identifies emerging trends and helps you to understand how they can apply to modern-day companies.

We believe 12ahead can put you and your business 12 months ahead of the competition. Sign up for a free trial today.