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Zalando launches new website and affiliate programme in the UK

Zalando launches new website and affiliate programme in the UK

German based online shoe retailer, Zalando, has launched their UK transactional website in conjunction with an exclusive affiliate programme on the Affiliate Window platform.

Zalando offers an extensive range of shoes, accessories and clothing from over 600 international fashion brands including Diesel, Adidas, Uggs, French Connection, and Calvin Klein.

The intuitive site boasts over 40,000 products and has seen tremendous growth in the European market throughout the last twelve months. The launch of their UK programme will enhance Zalando’s online offering and the affiliate team plan to harness this increased awareness to significantly boost sales.

Richard Plumridge, Head of Key Accounts at Affiliate Window says: “Affiliate Window is delighted to partner with Zalando as they look to expand upon their phenomenal European growth with the launch of their UK website. Zalando has ambitious plans to quickly become UK market leaders in their sector.

"The brand will work closely with the Affiliate Window team to ensure their programme is at the forefront of that growth strategy by utilising our dedicated partnerships team, extensive account management, and market leading technology.”

Dorothee Seedorf, Head of Affiliate Marketing at Zalando: “We are very excited about launching in the UK and introducing our affiliate programme with the most experienced affiliate network within the market. With an extensive product portfolio, a user friendly shop navigation, and attractive publisher payouts, we look forward to positioning ourselves as a strong player within the online retail industry.”

Positioning themselves at the forefront of the online shoe market, Zalando actively engages customers through social media channels. This includes regular fashion updates and news via their dedicated fashion blog, as well as daily tweets featuring the latest promotions and new products available.

For press enquiries, please contact: Lisa Chaikin PR Manager, Affiliate Window & e: t: 020 7553 0333

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