One in three bingo club players will reduce their visits once the smoking ban is introduced, a new survey by St Minver reveals.
The research involving over 3,000 bingo players confirms just how unhappy bingo players really are about the smoking ban and anticipates an exodus out of clubs to online bingo.
According to the research, it is more likely that the incredibly high amount of online bingo playing who smoke (62 per cent) will stop playing in the clubs, with 33 per cent of them saying they will play less often and 21 per cent throwing away their membership.
Only 14 per cent of these smokers said that they will quit so they can continue playing.
Managing director of St Minver (UK), Leigh Nissim,says, “From our research, it appears that land-based bingo clubs are likely to suffer in wake of the smoking ban.
“Not only do players disagree with the ban, but they’re less likely to visit clubs as a result. Clubs who haven’t yet launched their online site must do so quickly to protect their business and customer base.”
Smoke free bingo clubs will be more attractive for some players, in particular the elderly; this influx will not compensate the loss of old players.
There are an estimated 3 million regular bingo players with a growing trend towards playing online.
The survey found that players enjoy the flexibility that bingo brings to them. They are happy to stay at home carrying out a variety of tasks at the same time such as cleaning, watching TV and also smoking whilst playing.
They feel that the online community helps bring an additional social element that they do not get at a club.
The survey was carried out by St Minver, operator of the world’s biggest bingo network, to find out what bingo players really thought about the smoking ban in the UK and its effect on bingo clubs
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