EHS 4D has been awarded the prestigious title of Direct Agency of the Year by Marketing magazine.
The judges, which included The Marketing Society’s brand-side business leader members for the first time, said the agency’s restructure and rebranding at the beginning of the year was what “clearly galvanised the agency”.
The group’s strategy of integrating data, direct and digital expertise helped it win a raft of new business including comparethemarket.com, the BBC, Yahoo! and Unilever.
In September, EHS 4D was reappointed by Barclays Retail to handle its direct marketing account; while organic growth through existing business included Tesco, Diageo and Jaguar.
Matt Atkinson, Chief Executive of EHS 4D Group says, “At the beginning of the year our aim was to rethink our approach. With a strong, focused strategy, and rejuvenated team it has paid off through business wins, and work we’ve produced. We are delighted to receive this industry recognition for the whole Group, and I’m proud of this formidable achievement.”
EHS 4D revenue growth forecast is up by more than 10%, against a market average of 2.9%. Revenues in Digital were up by more than 30%, Direct revenue increased by 3.9% and Data by 2.8%. -ends- Editor’s Notes · Marketing Magazine is part of the Haymarket Media Group.
The Awards are in their 10th year. About EHS 4D Group EHS 4D Group is a marketing specialist which combines expertise in data, digital and direct, comprising of direct agency EHS 4D, data and insight agency EHS 4D Discovery and digital agency EHS 4D Digital.
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