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3 'The One Plan' press advert

3 'The One Plan' press advert

Three Mobile has launched “The One Plan” –a market beating price plan, unrivalled by any other network in the UK -with the claim that: "The One Plan that’s going to change things.

For everyone." The One Plan, offers customers 2000 any network minutes, 5000 texts, 1GB of data and 5000 Three-to-Three minutes; everything they need for just £25 a month.

Rebecca Newton, Head of Direct, says, “The One Plan is the only price plan truly built for how people use their Smartphones today – and is yet another example of how Three puts the needs of customers first . This price plan will change the way people use their phones.”

To support the launch, integrated marketing agency, Targetbase Claydon Heeley, has created a major national press campaign – including a full cover wrap of the Metro.

Xavier Rees, Deputy MD at Targetbase Claydon Heeley said, “It’s fantastic to get the chance to create advertising for a product that is so clearly ahead of the rest of the market”.

AJR
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