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UK’s First Dynamic Search Widget

UK’s First Dynamic Search Widget

The innovative new Product Selector tool, designed and built by PrismaStar, is now available on the Affiliate Window platform.

Developed in response to feedback from the affiliate community, this software allows publishers to create third party links with a single click. The AnswerOil® Product Selector is the latest in online product search technology, offering an alternative to the traditional vertical filtered form.

The software works by pulling merchant product feeds and placing the contents, along with the attributes, within the tool. Product Selector’s allow web browsers to filter their product specifications with a dynamically updated display of products that meet with their specific criteria. With a simple copy and paste process for affiliates, the application can be integrated in to a publisher website within minutes.

Unlike traditional filtered search, the Product Selector Content Widget has the ability to prioritise search results so that it will never show zero items, instead displaying products or services closest to the user’s defined parameters; you can view the demonstration here. This gives the added benefit of ensuring shoppers are never short of options when at the purchasing stage of the buying cycle.

An interactive and well-designed promotional method, these widgets provide content for affiliates whilst aiding customer conversions.

Ennis Al-Saiegh, Director of E-Commerce at PrismaStar added, "The Product Selector Content Widget is an outstanding new tool at the forefront of cutting edge technology in the online arena. The affiliate product selector content widget project with Affiliate Window is an exciting new step forward for us, with the potential to change the way in which affiliates operate in the future."

About PrismaStar: Founded in early 2005 near Prague, Czech Republic by Josh Tabin (former CEO/Founder of Tabin Corporation), PrismaStar is now headquartered in Cambridge, England. PrismaStar is a software company that uses a patented Consumer Guidance technology to help consumers find the very best products and services, personalized to their own individual needs.

Affiliate Window has an excellent reputation, both with merchants and affiliates, for its in-house technology and services including reporting and brand protection. Since it was established in 2000, Affiliate Window’s extensive client base includes blue chip operations as well as SMEs such as: Vodafone, Phones4U, Comet, John Lewis, Marks & Spencer, DSGI, Travelodge,, Virgin Media, Nectar eStores and Airmiles.

The company is ranked 18th in The Sunday Times Microsoft Tech Track 100, 11th in the Deloitte Fast 50, 17th in the Real Business Hot 100 companies and listed as a Sunday Times best company to work for. It has also won the a4u Publisher’s Choice of Network for the last three years.

The Digital Window portfolio includes ShopWindow, a live-feed shopping engine that can be embedded into a website in a matter of minutes; ContentWindow, editable widgets, which display any item from the Digital Window database of over four million products.

For more information please contact:
Lisa Chaikin PR Manager, Affiliate Window
t: 020 7553 0333

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