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Geronimo set for digital growth in 2007

Geronimo set for digital growth in 2007

Integrated marketing agency Geronimo is expanding its digital team. Fleur Hicks-Duarte has been recruited as Senior Digital Manager and Martin Lee as Senior Interactive Designer. Hicks-Duarte will oversee online projects and work on integrating current clients into the digital medium. Previously European Marketing Manager for FUN Technologies, this is the first time Hick-Duarte has worked agency-side. She will also work with Andy Knott, Head of Digital at Geronimo, on creating new business initiatives. As Senior Interactive Designer, Lee will strengthen the creative delivery of games, site builds, online advertising and flash animation. Before joining Geronimo, Lee worked at Dialogue DLKW and before that worked at Sony Playstation and Chemistry. Integration still remains at the heart of Geronimo and the offline creative team has also been bolstered. Wayne Jordon has been promoted to Senior Art Director and given the responsibility to integrate on and offline creative strategies. At the same time Duncan Mackness has been promoted to Head of Copy ensuring the work remains consistent across channels. Andy Snuggs, Managing Director of Geronimo said; “We are developing our digital offering with the best new talent and integrating these people into our creative department to develop more cohesive on and offline campaigns”. Geronimo’s expansion follows the appointment by Motability Operations that includes on and offline briefs. Furthermore, SEAT has shifted 20% of its marketing budget into digital and Direct Line awarded its new media work to Geronimo without a pitch.

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