Revolutionary technology company Popmorphic have teamed up with the equally innovative Unicorn Kid to create the world’s first interactive music video that is also a game.
The video /game has been created using Popmorphic’s pioneering and unique patented polymorphic technology -a revolutionary new way of making and viewing music videos.
In a nutshell, Popmorhic puts you in control of the viewing process, allowing you to see the same video in a different way each and every time you watch.
By moving the equaliser style sliders the morphic player puts audiences in control of content.
A bit about Popmorphic....
Popmorphic is the world’s first morphic player which enables fans to view their favorite acts in a totally different way, thanks to their pioneering polymorphic technology.
Their designated media player allows the same video to be viewed in more than a trillion different ways!
This is just the beginning of a new movement in filming and content creation which will completely change the way we enjoy visual entertainment.
The Glasgow-based company have setup the world’s first polymorphic film studios in a state of the art 25 camera matrix.
In another world first, Popmorphic have developed a mobile polymorphic camera unit, meaning filming can take place at any venue across the world.
A bit about the game....
The story follows Unicorn Kid, a.k.a Oli Sabin on a mario-esque adventure to find his stolen ‘Lion Hat’. There are over 300 routes Oli can take to find the Lion Hat but only one is correct.
Viewers control the game using the equaliser-style sliders on the morphic player. Clues that help determine what route to take can be found in the footage.
Players must move through three levels and fight in a final battle by moving the game control slider as indicated by the clues in the footage.
Popmorphic’s incredible patented technology enables each play to be eternally new and unique. Fans can choose to watch the Unicorn Kid and /or the game footage to look for clues.
When players reach the final battle there is a 50/50 chance of winning the game and entering the competition.
The winner will be selected through a prize draw on the 9th of June at the Unicorn Kid’s headline show at King Tuts in Glasgow.
Clues will also be sporadically released by Popmorphic and Unicorn Kid through their respective websites and social networks.
The winner will be given a cash prize of a £1000 and the chance to take part in the making of the next Unicorn Kid morphic video game. Surely any avid gamers dream?!
Sound confusing? Nonsense! It’s actually all very simple... and will easily drag the most technophobic of souls painlessly over to the digital revolution.
Play the game here: http://www.popmorphic.com/unicornkid/
Also see http://www.myspace.com/unicornkid
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