Social media management company Tempero has been selected by three retailers; Topshop, asos.com and Umbro, to provide online moderation and community management services.
Tempero’s role will vary from moderating after-hours community activity on Topshop and asos.com websites to supporting an Umbro campaign competition across multiple user-generated sites including Flickr and Facebook.
Dominic Sparkes, managing director at Tempero, said, “Three new projects in close succession reflects the current interest from retailers looking to reap the benefits from social marketing.”
Tempero also manages online content for retail brands such as Marks & Spencer, Home Shopping Network and Sainsburys, across both own-brand and public websites.
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