Lenovo, one of the world's leading PC manufacturers, has launched a limited-time online offer for a variable discount on the brand new Lenovo IdeaPad S10 through specialist digital agency Underwired.
The campaign, which is being promoted from the 19th to the 30th of January, gives buyers an instant £20 discount, with a daily draw for a discount of up to £200, bringing the basic price down to around £99. Underwired is promoting the offer exclusively online using the web and social media, including Twitter.
Mike Etherington, Lenovo's TX Marketing Director, commented, "New customers, new PCs, a new web shop and now a great new web offer are all hugely exciting prospects. As our first test of this type of promotion, it has been great to work with Underwired who bring enthusiasm, depth of knowledge, experience and trackable results."
The offer can be found at http://www.lenovo.com/s10promo/uk
Lenovo recently launched its UK web shop, where customers can configure and buy a range of build-to-order PCs and notebooks.
Underwired's clients include McCain Foods, News International, Virgin Games, Reed.co.uk and Nickelodeon.
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