Most of us start the new year in much the same way a detox diet and a gruelling gym regime. But where most of us are going wrong is not knowing the right ‘key words’ to type into our Google search engine.
New research from internet search specialist Jellyfish, has revealed a list of the most bizarre terms people are searching on in order to get fit fast.
The list has been compiled from data relating to Jellyfish’s publishing clients, which include Dennis, The National Magazine Company and BBC Magazines.
Weird and witty terms people have entered into Google and other search engines, which have ultimately led to them subscribing to magazines such as Men’s Fitness, Men’s Health and Runner’s World, include:
“How do I get bigger mussels”
“Ruining a marathon”
“Sex pack tips”
“Justin Timberlake’s six pack”
“Lose the belly”
“Idiot’s guide to fitness training”
As you can imagine, there weren’t too many people that succeeded in trimming down after finding out where to go for tasty mussles, what to do when they have the ‘runs’ or many people turning up in the appropriate attire to actually run a marathon – well, not after they learnt how to ruin it, which would clearly be more fun.
Daniel Wilkinson, search director, Jellyfish, said, “The list we have compiled from people’s online searches throws up some weird and wonderful ideas about what is going through the nation’s mind as it tries to be healthier. But it also demonstrates what a powerful medium the internet is for reaching people with your products, as even these most colourful of queries led to people taking out magazine subscriptions.”
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