Experian CheetahMail today announced today that it has appointed Katharine Hulls as Head of Marketing. Katharine will manage European marketing and communications programmes for Experian’s e-mail marketing and customer intelligence service.
Katharine will report to Steve Lomax, European Managing Director at Experian CheetahMail. As Head of Marketing for Experian CheetahMail in Europe, Katharine will be responsible for new business and client retention campaigns as well as providing PR and sales support across all areas of the marketing mix.
Prior to joining Experian CheetahMail, Katharine was Senior Marketing Manager at software vendor SPSS, and has also held European marketing positions at Websense and Gartner.
Commenting on Katharine’s appointment, Steve Lomax, said: “Katharine brings to the role a wealth of pan-European marketing experience and a proven track-record in delivering high-calibre marketing campaigns. As Experian CheetahMail continues to grow its presence in Europe, Katharine’s expertise will be instrumental in building our brand profile.”
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