Blyk, the new mobile network for 16-24 year olds funded by advertising, today launches its new media site as a comprehensive online information domain for advertisers and agencies – constantly updated with insights and case studies.
Go to http://media.blyk.co.uk for an explanation of Blyk as a youth media channel that works; insight into Blyk’s 16-24 year old member base; and how to start and maintain a Blyk campaign. Also, view tried and tested campaign results from brands including Penguin, COI, L’Oreal, Boots and Brylcreem.
Briefs can also be sent directly from this site to the Blyk team and a staff member will respond by the following working day.
In line with the media site, Blyk is offering Blyk Breakfasts for advertisers and agencies from 17th June. This will offer attendees a more detailed understanding of the highly targeted campaigns Blyk can deliver and useful insights into the 16-24 year old market.
Shaun Gregory, UK CEO, Blyk, said: “This site tells advertisers and agencies everything they need to know about Blyk as an effective youth media channel. Within the different sections of the site, readers can find out for themselves how to use Blyk as a stand-alone channel or complementary media within the rest of their communications mix.”
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